ELSA ALVINA KAMBUAYO; ANDRY HERAWATI; DAMAJANTI SRI LESTARI; DIAN FERRISWARA. Analysis of Marketing Mix (4P) Influence on Automotive Purchase Decisions at PT. XYZ. Studi Administrasi Publik dan ilmu Komunikasi, [S. l.], v. 2, n. 3, p. 101–118, 2025. DOI: 10.62383/studi.v2i3.588. Disponível em: https://ejournal.appisi.or.id/index.php/Studi/article/view/588. Acesso em: 10 mar. 2026.